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BCMC JOURNAL 2005


Effective Stage Communication

By Mark James

It is no secret that we are an incredibly visually oriented society. Statistics prove we remember less than 30% of a verbal message. However, when we do something to enhance the verbal message, i.e. using better non-verbal communication skills, drama, etc, that percentage increases to 70%. With this statistic in mind, why are our church services often described as "boring"?

On Sunday mornings, whenever the "Minister of Announcements" or the worship leader gets up to initially greet everyone, welcome them, etc. it is imperative that they know how to communicate. That first impression sets the pace for what follows. It is equally important that a pastor know how to effectively convey his message. Singers, choir members soloists, and any of the "up-fronters" MUST know how to communicate the Gospel message in a way that draws people in. If we aren't involved and passionate about what we say on Sundays, then our congregation won't be.

We are over-exposed to people who can already effectively communicate an array of subjects through the news, MTV, and a plethora of other cable channels; these people are in the business of communication. So do we just ignore that on Sundays? Hardly. We are more influenced by the actions we see than the words we hear. Words are important, they are the foundation. But that is just the launching pad:

I. Visual Component of Communication
  A. Carries most of the message
  B. Stage communication is an elevated form of communication
     1. More animated than day to day conversation
     2. We have to do what may feel unnatural until it becomes natural

II. Facial Energy
  A. You must work the entire room: front, back, side to side
  B. The eyes are the key
  C. Strive for interaction with the congregation, not just words
  D. Glasses are another layer that the audience must get through to see you

III. Gestures
  A. Bad habits surface here
  B. Be purposeful
  C. Do NOT choreograph it
  D. Above the waist is stronger
  E. Examples

IV. Vocal Energy
  A. You have to be prepared
  B. Variety is key


Conclusion

In all these areas, there is nothing written that says by practicing we still can't be open to the Lord's guidance. As a matter of fact, if we are more prepared, I think we will be more attuned to that very thing. It is our responsibility to be the vessel. We are not the message. But our vessel has got to be appealing and less distracting so that the message is not lost in our lack of effective communication.

In all of this, there is no true substitute for the person who has a love for the Lord and it shows on their face. But, most of us aren't all that comfortable when we get in front of others. Statistics prove we have a higher fear of speaking in public than dying. We become self-conscious and unnatural. With that in mind, I have worked with praise teams, actors, and some choirs on this very thing. When they get it, when they understand that the package must be appealing, that their love for God has GOT to show on their face and in the way they communicate, ministry happens.


Mark James is a professional actor and drama consultant residing in Nashville, Tennessee. He is a graduate of Southwestern Seminary and has toured professionally with "The Company," a repertory theatre ministry based in Fort Worth, Texas.

 

 


 

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